Google kills the SQL stars?

One of the most astounding bit of news to come out of this week's Google earnings call is the fact that the firm had to leave $1bn worth of advertizing on the table for lack of available inventory. It shows that as fast as Google is growing, the market is growing even faster! This is why Google has been trying hard to pull as much content as possible onto the Web, be it public content by making it easier for us to publish with tools like Blogger, Google Pages and Google Base or private data with applications such as Gmail, the just released Google Calendar and the recently acquired Writely.

read more of this interesting article on franc's blog